For decades the Super Bowl has come down to three things: the actual game, the halftime show, and the ads. Companies spend millions every year to produce and air a spot (or series of spots) hoping to make a big enough impression on viewers to make their ad enter into the zeitgeist (like Apple’s iconic 1984 commercial) and maybe sell some of their wares.
It’s no surprise that automakers are keen to get in on this cash-burning attempt to lure us into parting with our hard-earned dollars. Sure, there are the typical ads showing cars driving down a winding back road while a famous actor spouts off about freedom and horsepower, but there are also some amazing pieces of advertising that have come out of the car world over the years. So while you’re waiting for the kickoff, take a rubber-melting trip with us down memory lane and check out